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I'd have to say that this book is a good read. However ...
The author spends a lot of time beating you over the head with his Simple Stick; constantly repeating the idea that Simplicity Is Very Important.
The book is also a bit of a gushing love letter to Steve Jobs. Man, the author loved Steve.
Okay, enough basing the book. There were many insights into Steve Jobs and Apple that I found very interesting. The best take-away from the book is: Keep It Simple and Stick To Your Guns.
I most enjoyed the many comparisons between Apple and IBM, Dell and Intel. Apple is a unique entity in the business world. It will be interesting to see if they can survive without Jobs in the picture.
Unfortunately I found the book a bit preachy. I only skimmed the conclusion because I really, really wanted it to end.
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